‘Still a Big Deal’: New SEMA Study Highlights Substantial Growth of America’s Automotive Aftermarket Industry
Update to landmark 2023 economic impact study highlights domestic manufacturing as a source of job creation and revenue.
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6 press releases · sema.org
2026 SEMA Show to Debut Content Creator Corral Celebrating the Voices That Shape Automotive Culture
New feature will showcase custom vehicles brought to the Show by automotive creators from around the world
2026 SEMA SHOW EXPANDS ADAS SHOWCASE WITH VEHICLE ENGINEERS AND HANDS-ON DEMONSTRATIONS
Interactive workshop will examine how vehicle changes, repairs and calibration requirements can affect advanced driver assistance systems.
Truck and Off-Road Brands Drive Innovation at the 2026 SEMA Show
Hundreds of exhibitors will unveil new products and technologies to qualified buyers, media, and industry professionals from around the world.
HARLEY-DAVIDSON JOINS POWERSPORTS SECTION AT 2026 SEMA SHOW
Momentum for this year's event continues to build as the legendary motorcycle manufacturer becomes the latest exhibitor to join the expanded Powersports, SxS & Lifestyle section
SEMA EXPANDS 2026 SHOW WITH DEDICATED POWERSPORTS SECTION TO UNITE ADVENTURE AFTERMARKET
Synergizing the Show Floor: Strategic Layout Places Powersports Adjacent to Truck and Off-Road Segments to Reflect Real-World Overlap